Life Science

The Egg
demo

Client
Regenerate
Industry
Consumer Goods
Services
Copywriting, Artistic Direction, Production, Post-production, VFX
PROJECT BRIEF

Regenerate toothpaste strengthens the teeth’s enamel. They asked us to find a creative yet persuading way to demonstrate this fact.

THAT’S EASY !

THE EGG DEMO is a deliberately premium and aesthetic demo video in which we used eggs to represent our teeth and prove the expert claims of the brand. Sounds eggciting, right ?

The concept